INFOPARK

Digital Marketing Manager

Job Summary

Responsible for planning, developing, implementing, and managing digital marketing strategies for multiple clients across various industries. Oversee digital advertising campaigns, social media marketing, lead generation, content strategies, budget allocation, and overall digital marketing performance.
Work closely with clients, creative teams, and technical teams to ensure marketing activities align with business objectives, strengthen brand visibility, generate quality leads, and drive business growth.

Key Responsibilities
1. Digital Marketing Strategy & Planning
Develop and implement digital marketing strategies aligned with client business goals.
Plan and manage digital marketing campaigns across multiple platforms.
Identify target audiences, market opportunities, and suitable marketing channels.
Develop strategies for brand awareness, lead generation, customer acquisition, and business growth.
Plan digital marketing activities for product launches, promotional campaigns, and new business launches.

2. Paid Advertising & Campaign Management
Plan, execute, and optimize advertising campaigns across Google Ads,LinkedIn, Facebook, and Instagram.
Manage Google Search, Display, Performance Max, and Meta advertising campaigns.
Conduct keyword research, competitor research, and geographic targeting.
Monitor advertising performance and optimize campaigns to improve results.
Manage advertising budgets and ensure efficient allocation of marketing resources.

3. Social Media Marketing & Content Strategy
Develop social media marketing strategies to improve brand awareness and audience engagement.
Plan content ideas for social media advertising activities.
Coordinate with graphic designers, and video editors.
Review marketing creatives, ad copy, and promotional materials to ensure brand consistency.
Develop platform-specific content strategies based on audience behavior and campaign objectives.

4. Lead Generation & Conversion Optimization
Develop and implement lead generation strategies across digital marketing channels.
Monitor lead quality and conversion rates
Coordinate with clients and sales teams to evaluate lead quality and conversion outcomes.
Recommend website and landing page improvements to increase conversions.

5. Client Relationship & Account Management
Manage digital marketing activities for multiple client accounts across different industries.
Understand client requirements and translate business objectives into marketing strategies.
Conduct regular client communication regarding campaign progress, performance, and recommendations.
Prepare marketing proposals, advertising budgets, and campaign plans.
Coordinate with internal teams to ensure timely execution of marketing activities.

6. Marketing Analytics & Performance Reporting
Monitor and analyze digital marketing campaign performance.
Track key metrics using GA4, GTM and other analytics tools. Should be able to implement tracking.
Prepare weekly and monthly digital marketing performance reports.
Identify areas for improvement and provide data-driven recommendations.
Evaluate overall marketing effectiveness and adjust strategies accordingly.

7. Budget Planning & Management
Plan and allocate monthly digital marketing budgets based on campaign objectives.
Monitor advertising expenditure across different platforms and client accounts.
Optimize budget allocation to maximize marketing effectiveness.
Recommend budget adjustments based on campaign performance and business priorities.

8. Team Coordination & Campaign Execution
Coordinate with graphic designers, video editors, and website development teams.
Provide creative briefs and campaign requirements.
Review advertising materials and ensure consistency with marketing objectives.
Monitor campaign execution timelines and deliverables.
Ensure marketing activities are completed according to client requirements and campaign schedules.

Key Skills & Expertise

Digital Marketing Strategy & Planning
Google Ads & Meta Ads Management
Social Media Marketing
Lead Generation
Digital Campaign Management
Content Strategy & Creative Direction
Marketing Budget Planning
Client Relationship Management
Marketing Analytics & Reporting
Conversion Rate Optimization
Market Research & Audience Targeting
Campaign Performance Optimization
Cross-functional Team Coordination
Brand Awareness & Digital Growth Strategies

Professional Summary

Experienced in developing and executing digital marketing strategies for clients across multiple industries.
Skilled in managing Google Ads and Meta Ads campaigns, developing lead generation strategies, overseeing social media marketing activities, managing advertising budgets, and analyzing marketing performance.
Focused on delivering measurable business results through strategic planning, effective campaign execution, data-driven optimization, and strong client relationship management.

Client Account Manager

About the Role

We are looking for a proactive and organised Client Account Manager to manage client relationships, coordinate digital marketing activities, and ensure the smooth execution of client projects. The ideal candidate should have excellent communication skills, a strong understanding of digital marketing, and the ability to manage multiple client accounts while maintaining high standards of service.

Key Responsibilities

- Act as the primary point of contact for assigned clients and maintain strong professional relationships.
- Understand client requirements, business goals, and marketing objectives.
- Coordinate with internal teams, including social media, SEO, content, design, and performance marketing teams.
- Plan, coordinate, and monitor the execution of monthly social media content calendars and digital marketing activities.
- Follow up with clients for content approvals, feedback, references, and required information.
- Ensure all deliverables are completed within agreed timelines.
- Monitor project progress and provide regular updates to clients.
- Prepare and share monthly performance reports, campaign updates, and project status reports.
- Identify opportunities to improve client satisfaction and grow existing accounts.
- Handle client queries, feedback, and concerns professionally.
- Ensure clear communication between clients and internal teams to avoid delays or misunderstandings.
- Participate in client meetings and prepare meeting notes and action points.

Required Skills & Qualifications

- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- 2–4 years of experience in client servicing, account management, or digital marketing.
- Basic to good understanding of digital marketing services, including SEO, social media marketing, content marketing, and paid advertising.
- Excellent verbal and written communication skills.
- Strong organisational, coordination, and multitasking abilities.
- Ability to manage multiple client accounts simultaneously.
- Good problem-solving and interpersonal skills.
- Proficiency in MS Office, Google Workspace, and project management tools.

Preferred Qualities

- Client-focused approach with a professional attitude.
- Proactive in following up and managing deadlines.
- Ability to work independently and as part of a team.
- Strong attention to detail.
- Comfortable handling client meetings, presentations, and discussions.
- Ability to manage expectations and resolve client concerns effectively.

Key Performance Indicators (KPIs)

- Client satisfaction and retention.
- Timely completion of deliverables.
- Effective coordination between clients and internal teams.
- Timely approvals and follow-ups.
- Quality of client communication and reporting.
- Growth and development of assigned client accounts.

Location: Kochi
Salary: As per experience and industry standards
Experience: 3 Years
Apply Now: Send your CV and writing portfolio to hr@titantechemirates.com

Join Titan Tech Emirates and create content that makes an impact!

SEO Intern

As an SEO Intern at Titan Tech Emirates, you will assist our SEO team in optimizing our online presence and improving search engine rankings. You will gain hands-on experience in various aspects of SEO and digital marketing, working closely with our team to support ongoing projects and initiatives.

Key Responsibilities:

Keyword Research: Assist in conducting keyword research to identify relevant and high-traffic keywords for content optimization.
On-Page Optimization: Support the team in optimizing website content, meta tags, headers, and internal linking to enhance search engine visibility.
Content Creation: Help in creating and editing SEO-friendly content, including blog posts, articles, and web pages.
Technical SEO: Contribute to technical SEO audits and assist in implementing recommendations to improve site performance and usability.
Competitor Analysis: Assist in analyzing competitors’ SEO strategies and performance to identify opportunities for improvement.
Reporting: Support the team in preparing and analyzing SEO performance reports using tools such as Google Analytics and Google Search Console.
Trend Monitoring: Stay updated with the latest SEO trends, algorithm updates, and best practices to contribute fresh ideas and insights.

Qualifications:

Education: Currently pursuing or recently graduated with a degree in Marketing, Business, Communications, or a related field.
Skills: Basic understanding of SEO principles and digital marketing concepts.
Tools: Familiarity with SEO tools such as Google Analytics, Google Search Console, SEMrush, or Moz is a plus.
Communication: Strong written and verbal communication skills with attention to detail.
Analytical Mindset: Ability to analyze data and derive actionable insights.
Team Player: Collaborative attitude with the ability to work effectively in a team environment.
Enthusiasm: Eagerness to learn and a passion for digital marketing and SEO.
What We Offer:

Learning Experience: Hands-on experience in SEO and digital marketing with exposure to real-world projects.
Mentorship: Guidance and mentorship from experienced professionals in the field.
Networking: Opportunities to connect with industry experts and build your professional network.
Flexible Hours: Accommodating work schedule to balance with academic commitments.
Potential for Growth: Possibility of a full-time role based on performance and business needs.

How to Apply:

Interested candidates should submit their resume and a brief cover letter outlining their interest in the SEO internship and any relevant experience to hr@titantechemirates.com with the subject line “SEO Intern Application

Follow us on LinkedIn for more updates: https://www.linkedin.com/company/titantechemirates