INFOPARK

SEO ANALYST

Key Responsibilities:
1. Responsible for amplifying the online traffic from search engines by optimizing and reviewing media components on
the website, and confront to industry best practices to deliver search engine friendly designs.
2. Develop Page Titles, Meta Descriptions, Meta Keywords, and Image ALT Tags for new and existing web pages.
3. Carry out keyword research to find out suitable keyword targets when necessary.
4. Evaluate Website content index, wireframes, comps, and copy drafts to include the appropriate keywords in URL’s, links
and page body.
5. Trace missing or duplicate HTML tags and make them correct to furnish the unique page to its customers.
6. Recognize areas of flaws within the Website that could prohibit major search engines from finding our content.

Qualification / Requirements:
1. Desired Candidate Profile: BTech/B.E(C.S.E/ IT/ E.C.E), MCA
2. Passion for SEO, the ability to think creatively and to identify and rectify the problems.
3. Proficiency in MS Excel, Word, and PowerPoint.
4. In-depth knowledge about popular keyword tools (Google, Word Tracker, Keyword Discovery, etc).
5. Working experience in CMS and building/administering content in CMS environments.
6. Comprehensive knowledge in HTML/CSS.
Exp: 2yr - 4yr

Social Media Strategist (Exp: 5-10 years)

Key Responsibilities:

1. Optimize campaigns and funnels to maximize efficiency and performance of key metrics;
2. Creating and promoting company blog/post on a weekly basis;
3. Coordinate with teams to develop social media timelines coinciding with new product releases, ad campaigns, or other brand messages;
4. Producing a consistent brand message across all the social media channels;
5. Handle Social Media pages on all platforms (Facebook, Instagram & Twitter, etc.) and the blog;
6. Create & manage all Social Media campaigns;
7. Producing content for social media including images & videos etc;
8. Daily social media management (Facebook, Twitter, Instagram);
9. Oversee all aspects of Social Media communication, engagement, and marketing.

Qualifications/Requirement:

1. Desired Candidate Profile: MBA in Marketing, BTech/B.E(C.S.E/ IT/ E.C.E), MCA
2. Excellent writing and language skills;
3. Proficiency in MS Excel, Word, and PowerPoint.
4. In-depth knowledge of social media platforms such as Facebook, Twitter, Linkedin;
5. Knowledge of web analytics tools;
6. Excellent knowledge of research requirements for social media strategy.
7. Outstanding proofreading and editing skills.
8. Sound knowledge of paid social media advertising.

Performance marketing Strategist (Exp:4+years)

Key Responsibilities

1. Serve as performance marketing strategist and advise internal teams and stakeholders
2. Partner with cross-functional stakeholders to understand business line challenges
3. Support acquisition efforts through offline and online channels including Paid Channels
4. Work in collaboration with the media
5. Develop integrated performance digital strategies
6. Communicate results and insights up to senior management and director level

Qualification / Requirement

1. Experience with marketing technology vendors such as Google and Facebook
2. Experience in performance marketing campaign development and optimization
3. Experience with audience targeting
4. Qualification: MBA / MCA / B.Tech / M.Tech
5. Highly effective written and verbal communication skills

videographer(2+years)

About
We are seeking a skilled and creative Videographer to join our team and produce high-quality video content for our clients. As a Videographer, you will be responsible for capturing, editing, and delivering visually stunning videos that effectively communicate our clients' messages and engage their target audience.

Responsibilities

Collaborating with clients or directors to understand project requirements and objectives along with the team lead.
Assisting with script development and storyboarding.
Setting up and operating video equipment, including cameras, lenses, tripods, and lighting.
Directing talent or subjects during filming to achieve desired shots or performances.
Collaborating with clients to incorporate feedback and revisions.
Ensuring video equipment is properly maintained, cleaned, and stored after each use.

Requirements

2+ years of experience
Knowledge in editing softwares such as Adobe Premiere Pro, After effects, or DaVinci Resolve.
Knowledge in color grading to ensure consistency and enhance visual appeal.
Excellent time management and organisational skills.

AI Expert

Key Responsibilities

*Campaign Concept & Strategy
*Independently conceptualize and develop creative campaigns from brief to execution
*Translate business objectives and marketing goals into compelling visual narratives
*Develop creative strategies that resonate with target audiences and align with brand positioning
*Create campaign concepts that work across multiple channels and touchpoints


AI-Powered Design Execution

*Campaign Concept & Strategy
*Independently conceptualize and develop creative campaigns from brief to execution
*Translate business objectives and marketing goals into compelling visual narratives
*Develop creative strategies that resonate with target audiences and align with brand positioning
*Create campaign concepts that work across multiple channels and touchpoints

Creative Leadership

*Own the creative vision for projects from ideation through final delivery
*Present and defend creative concepts to stakeholders with clear strategic rationale
*Make informed creative decisions independently while staying aligned with business goals
*Manage multiple campaigns simultaneously with minimal supervision

Innovation & Trend Application

*Stay ahead of design trends, cultural movements, and emerging visual styles
*Experiment with cutting edge
*AI tools and techniques to push creative boundaries
*Identify opportunities to elevate brand presence through innovative visual approaches
*Apply insights from performance data to refine and optimize future campaigns

Traditional Design

*Tools Adobe Photoshop,illustrator, After Effects, Premiere Pro, Milanote (StoryBoard), Figma

Core Prompting Fundamentals

*Understand what each tool does best.
*Know the specific commands and features of each tool
*Analyze results and know how to improve your prompts
*Troubleshoot common issues (weird artifacts, wrong colors, composition problems)
*Know when to regenerate vs. when to edit manually
*Use negative prompts to remove unwanted elements
*Adjust prompt weights to emphasize important parts


Requirements

*Proficient in crafting detailed prompts to create high-quality visuals and videos, maintaining brand consistency, and producing smooth, realistic AI-generated content in softwares like Higgsfield, Midjourney, Runway, Nano Banana, Seedream..Etc.
*Skilled in using structured prompting methods and familiar with creative animation and storytelling workflows.
*Bachelor's degree in Visual Communication, or a related field is preferred.

Motion Graphics Designer(Exp:2-5years)

Responsibilities

*Create visually engaging motion graphics and animations for marketing campaigns, product videos, social media, websites, and
internal communications.
*Collaborate with graphic designers, video editors, content creators, and marketing teams to understand project objectives and deliver
animated assets accordingly.
*Transform storyboards and creative briefs into compelling animations.
*Work with voiceovers, sound effects, music, and timing to produce emotionally impactful content.
*Design animated transitions, title sequences, explainer videos, product demos, and logo animations.
*Maintain a high standard of quality while managing multiple projects and meeting deadlines.
*Stay updated with current design and animation trends, tools, and techniques.

Requirements

*2-5 years of experience as a Motion Graphics Designer or in a similar role.
*Proficiency in After Effects, Adobe Illustrator, Adobe Photoshop, and Premiere Pro.
*Experience in creating 2D animations, kinetic typography, transitions, and character animations.
*Strong visual storytelling skills and an eye for detail, composition, and color.
*A solid portfolio showcasing your motion design work (must include animation reels).
*Ability to work independently and collaboratively in a fast-paced environment.
*Knowledge of 3D animation using Cinema 4D or Blender.
*Experience with UI/UX motion for apps and websites.
*Understanding of brand guidelines and how to animate within visual identity systems.

Sr. UX Strategist(Exp:4+years)

Responsibilities

*Strategic UX Planning: Define and communicate UX strategies aligned with product and business goals. Champion a user-first mindset
in all phases of design and development.
*User Research & Insights: Lead qualitative and quantitative research efforts to understand user behavior, needs, and pain points.
Interpret data to inform strategic decisions.
*Experience Mapping: Develop journey maps, user flows, empathy maps, and service blueprints to outline user interactions and
touchpoints across products and services.
*Information Architecture: Define and structure content, features, and navigation systems to create clear, intuitive, and accessible user
experiences.
*Wireframing & Prototyping: Collaborate with UI/UX designers to translate strategy into wireframes, low-to-high fidelity prototypes, and
interaction models.
*Stakeholder Collaboration: Work with internal teams and clients to align UX strategy with business objectives and technological
feasibility.
*UX Audits & Recommendations: Conduct usability evaluations of existing products and provide actionable improvement plans.
*Mentoring & Team Leadership: Guide junior UX designers and contribute to the growth and evolution of UX practices within the team.

Requirements

*4+ years of experience in UX strategy, research, or experience design roles.
*Strong portfolio showcasing UX strategy work across web and mobile platforms.
*Expertise in user research techniques, UX tools (e.g., Figma, Axure, Adobe XD, Miro, Maze), and usability testing.
*Solid understanding of human-centered design principles and accessibility standards.
*Excellent communication, storytelling, and presentation skills.
*Ability to balance business goals, user needs, and technical constraints.
*Strong analytical and problem-solving mindset.
*Experience working with Agile or Scrum teams.
*Familiarity with front-end development or tech feasibility discussions.

Video Editor (Exp:2+years)

Responsibilities

*Edit raw video footage into polished final outputs for marketing, projects, branding, internal communication, and social media.
*Collaborate closely with the creative, content, and marketing teams to understand project goals and deliver content that aligns with
campaign strategies.
*Add music, dialogues, graphics, transitions, voiceovers, and effects as needed.
*Maintain high-quality standards and consistency across all video content.
*Manage post-production tasks, including color grading, audio mixing, motion graphics, and basic animation.
*Stay updated on industry trends, tools, and best practices to keep content fresh and engaging.
*Organize and archive video assets systematically for easy access and reuse.

Requirements

*2+ years of professional video editing experience in an agency, media house, or in-house content team.
*Proficiency in editing software such as Adobe Premiere Pro, After Effects, Final Cut Pro.
*Knowledge of motion graphics and basic animation.
*Strong storytelling and visual composition skills.
*Ability to work with tight deadlines and adapt to feedback quickly.
*Attention to detail and a strong creative vision.
*A portfolio showcasing your best work (must be included with the application).

Business Analyst (Exp: 5+years)

Key Responsibilities

1. Ensuring the smooth flow of the project, maintaining documents and dealing with issues relating to projects undertaken
2. Generate, update and improve project strategies and methodologies
3. Managing resource forecast or creating a resource capacity plan
4. Handles tasks like reviewing, maintaining and highlighting the changes in the project plan
5. Prepares and maintains weekly and monthly project status reports
6. Responsible for recording, forecasting, monitoring, and budgeting project expenditure.
7. Prepares status reports and updates the same to the Management team
8. Assist Project Managers in handling daily activities
9. Expertise in the most current technologies and trends in the industry
10. Assess current processes, identify areas for improvement, and suggest technology solutions
11. Highly organized and capable of handling multiple deadline-driven projects and workflows
12.The ability to plan and execute innovative strategies in brand communication requires creativity and out-of-the-box thinking
13. Develop solutions for the business as a whole and, as such, communicate effectively and efficiently across a variety of departments

Qualification / Requirement

1. Desired Candidate Profile: B.Tech / B.E. / BCA / BBA / MBA
2. Significant experience in software projects.
3. Experience in client interactions.
4. Good communication and interpersonal skills.
5. Good analytical and presentation skills.