Job Opportunities

Market Research Consultant freelance

We are looking for a results-driven Market Research Consultant who can analyze industry trends, identify high-growth market opportunities, and guide us on the most profitable verticals to target. The role also includes supporting go-to-market execution through mock-up website creation and initial outreach (cold calling/emailing).

Key Responsibilities

1. Market & Industry Analysis

Conduct in-depth market research across industries (geographies like India, Europe, US, etc.)
Identify high-potential verticals based on demand, competition, and growth trends
Analyze competitors, pricing models, positioning, and service offerings
Provide clear recommendations on:
Best industry/verticals to focus
Ideal customer profiles (ICP)
Market gaps and opportunities

2. Strategy & Positioning

Help define go-to-market strategy for selected verticals
Suggest value propositions and messaging tailored to target industries
Identify niche opportunities within Dynamics 365 / Power Platform ecosystem (if applicable)

3. Lead Generation & Outreach Support

Identify target companies and decision-makers
Support in building prospect lists
Execute or guide cold outreach (LinkedIn, email, calls)
Assist in scripting outreach messages and pitches

4. Website / Mockup Creation

Create simple landing page mockups tailored to selected industries
Suggest content structure, messaging, and CTA strategy
Align website messaging with target audience pain points

5. Reporting & Insights

Deliver structured reports with actionable insights
Present findings and recommendations clearly
Continuously refine strategy based on feedback and results
Required Skills & Experience
Proven experience in B2B market research (preferably IT services or SaaS)
Strong understanding of industry analysis, competitor research, and market sizing
Experience in identifying profitable niches and verticals
Familiarity with lead generation and outbound sales strategies
Ability to create basic website/landing page mockups (Figma, Webflow, etc.)
Strong communication and presentation skills