INFOPARK

Demand Generation / Digital Marketing Executive

JD-Demand Generation & Digital Marketing Executive
Experience:
3+Years
Employment Type:
Full-time

About the Role
We are looking for a proactive and performance-driven Demand Generation & Digital Marketing Executive to join our team. This role is ideal for someone with experience in SEO, social media management, demand generation, and paid campaign execution, especially in a B2B or technology-focused environment.
The ideal candidate should be able to support pipeline growth through organic and paid initiatives, manage content-led campaigns, and contribute to brand visibility across digital channels.
Key Responsibilities
1. Plan and execute demand generation activities to support lead generation and marketing pipeline goals.
2. Manage and execute social media calendars across LinkedIn, Instagram, and other relevant platforms.
3. Create, coordinate, and publish content for blogs, newsletters, social media, and campaign assets.
4. Optimize website and blog content for SEO and Generative Engine Optimization (GEO) to improve visibility across Google and AI search platforms.
5. Conduct keyword research, on-page SEO, and support off-page SEO activities such as link-building and content submissions.
6. Plan, launch, monitor, and optimize paid campaigns across platforms such as Google Ads, LinkedIn Ads, and Meta Ads.
7. Support lead generation campaigns, including webinar promotions, gated content campaigns, and landing page-driven activities.
8. Track campaign performance, website traffic, keyword rankings, and lead metrics, and prepare regular performance reports.
9. Coordinate with internal teams such as design, content, and sales to ensure campaign alignment and timely execution.
10. Stay updated with the latest trends in B2B marketing, AI-led marketing, paid media, SEO, and content strategy.

Requirements
1. 2–3 years of experience in digital marketing, demand generation, SEO, and/or paid campaigns.
2. Strong understanding of social media marketing, especially LinkedIn for B2B brand visibility and engagement.
3. Hands-on experience in SEO, including keyword research, content optimization, and basic technical SEO understanding.
4. Experience in running or supporting paid campaigns on Google Ads, LinkedIn Ads, or Meta Ads.
5. Strong writing and communication skills in English.
6. Familiarity with tools such as Google Analytics, Search Console, HubSpot, Meta Business Suite, LinkedIn Campaign

Manager, or similar platforms.
7. Ability to manage multiple campaigns and deadlines in a fast-paced environment.
8. Analytical mindset with the ability to interpret campaign performance and suggest improvements.

Preferred Skills
1. Experience in B2B technology, SaaS, AI, automation, or digital transformation marketing.
2. Familiarity with lead generation workflows, email campaigns, and marketing automation tools.
3. Understanding of content repurposing and campaign-based storytelling.
4. Basic experience with tools such as Canva, WordPress, SEMrush, Ahrefs, or similar marketing platforms.
5. Exposure to ABM, webinar promotions, or event marketing would be an added advantage.

What We Offer
1. Opportunity to work on impactful projects in the AI, automation, and digital transformation space.
2. Exposure to B2B global marketing initiatives across organic, paid, and demand generation channels.
3. A collaborative, fast-growing, and learning-driven work environment.
Competitive compensation package and growth opportunities

Production Support Intern

Job Title: Production Support Intern (Male Candidates Prefered)
Location: Kochi
Job Summary: We are looking for a Production Support Intern to join our team. This role is
ideal for any degree candidate with good communication skills. As a Production Support
Intern, you will assist in maintaining and supporting our production systems to ensure smooth
operations.
Key Responsibilities:
• Monitor and maintain production systems and applications.
• Identify and resolve issues in a timely manner.
• Assist in performing routine maintenance and updates.
• Communicate with team members to report and resolve problems.
• Document support activities and procedures.
• Provide support to end-users and troubleshoot issues.
• Learn and apply industry best practices for production support.
Qualifications:
• Any degree candidate (preferably in Computer Science, Information Technology, or
related field).
• Good verbal and written communication skills.
• Strong problem-solving and analytical skills.
• Basic understanding of production support and maintenance processes.
• Ability to work effectively both independently and as part of a team.
• Basic knowledge of software applications and systems is a plus

MERN STACK INTERN

Job Title: MERN Stack Intern

Location: Kochi
Work Mode : Hybrid

Job Summary:

We are looking for a MERN Stack Intern to join our team in Kochi. This role is ideal for candidates pursuing a degree who have a strong foundation in full-stack development and excellent communication skills. As a MERN Stack Intern, you will contribute to the development of our web applications, working alongside experienced developers to gain hands-on experience with the MERN (MongoDB, Express.js, React.js, Node.js) technology stack.

Key Responsibilities:

Assist in the development and maintenance of web applications using the MERN stack.

Collaborate with senior developers to implement features and optimize performance.

Write clean, efficient, and well-documented code.

Participate in code reviews and contribute to team discussions.

Troubleshoot and debug issues as they arise.

Stay updated with the latest industry trends and technologies.

Learn and apply best practices in full-stack development.

Qualifications:

B.Tech, degree, preferably in Computer Science, Information Technology, or a related field.

Strong understanding of HTML, CSS, JavaScript, and the MERN stack (MongoDB, Express.js, React.js, Node.js).

Good verbal and written communication skills.

Attention to detail and strong problem-solving skills.

Ability to work both independently and as part of a team.