INFOPARK

SEO Analyst

Job Overview.
We are looking for an experienced and results-driven SEO Specialist/Analyst to join our team. The ideal candidate should have strong hands-on experience in managing SEO campaigns, analyzing website performance, identifying opportunities for organic growth, and implementing
effective SEO strategies across multiple projects. The candidate should be capable of independently managing SEO activities and working closely
with content and development teams to ensure successful implementation.
Key Responsibilities
● Develop and execute effective SEO strategies to improve organic visibility, rankings, traffic, and conversions.
● Conduct keyword research and competitor analysis to identify growth opportunities.
● Perform detailed On-Page SEO audits and implement recommendations across websites.
● Optimize meta titles, meta descriptions, headings, content, URLs, internal linking, images, and other on-page elements.
● Manage and resolve Technical SEO issues, including crawling, indexing, redirects, canonical tags, sitemap, robots.txt, structured data, and Core Web Vitals.
● Conduct regular SEO audits and website health checks and provide actionable recommendations.
● Implement and manage Local SEO activities, including Google Business Profile and local keyword strategies.
● Analyze website performance using Google Search Console and GA4 and identify areas for improvement.
● Monitor keyword rankings, organic traffic, conversions, and other SEO KPIs.
● Prepare and present monthly SEO performance reports with insights and recommendations.
● Work closely with content writers and developers to implement SEO recommendations.
● Identify low-performing pages and develop strategies to improve their organic traffic and search visibility.
● Monitor algorithm updates and industry trends and adjust SEO strategies accordingly.
● Manage multiple SEO projects simultaneously and ensure activities are completed within deadlines.
● Identify and troubleshoot SEO issues independently and provide practical solutions.

Required Skills & Qualifications
● 2–3 years of hands-on experience in SEO.
● Strong expertise in On-Page, Technical, Off-Page, and Local SEO.
● Proficiency in Google Search Console and Google Analytics 4 (GA4).
● Experience using SEO tools such as SEMrush, Ahrefs, Screaming Frog, or similar platforms.
● Strong expertise in keyword research, competitor analysis, SEO audits, and performance analysis.
● Strong knowledge of Technical SEO, crawling, indexing, redirects, canonicalization, structured data, XML sitemaps, robots.txt, and Core Web Vitals.
● Experience with Google Business Profile and Local SEO.
● Strong understanding of content optimization and search intent.
● Ability to analyze data and convert insights into actionable SEO strategies.
● Strong communication and coordination skills.
● Ability to independently manage multiple SEO projects.
● Strong attention to detail and problem-solving skills.
● Ability to work with developers and content teams for SEO implementation.

Preferred Qualifications
● Experience working with WordPress, Shopify..
● Experience managing SEO for local and international websites.
● Experience with e-commerce SEO is an advantage.
● Bachelor’s degree in Marketing, Communications, IT, or a related field is preferred.

Paid Ads Internship

Role Overview:
We are looking for a motivated and detail-oriented Paid Ads Intern to support our digital marketing team in managing and optimizing paid advertising campaigns across platforms like Google, Meta, and LinkedIn. This is a great opportunity to gain hands-on experience in performance marketing and campaign management.

Responsibilities:
Assist in setting up and monitoring PPC campaigns on Google Ads, Meta Ads, and LinkedIn Ads
Support keyword research, audience targeting, and campaign structuring
Help track and analyze campaign performance using tools like Google Analytics
Assist in optimizing campaigns based on performance metrics such as CTR, CPC, and conversions
Support A/B testing of ad creatives, copies, and audiences
Help prepare weekly and monthly performance reports
Conduct competitor analysis and market research for campaign planning
Work closely with team members to achieve campaign goals

Qualifications:
Basic understanding of digital marketing concepts (PPC, SEM, SMM)
Familiarity with tools like Google Ads, Meta Ads Manager, or Google Analytics is a plus
Strong analytical and problem-solving skills
Good communication and organizational skills
Eagerness to learn and grow in the digital marketing field
Ability to work in a fast-paced environment
Team player with a proactive attitude

Senior Software QA Engineer

Job Description for Senior SDET:
● Title: Senior Software QA Engineer / Senior SDET
● Experience: 5+ Years
● Employment Type: Full-Time

Key Responsibilities
● End-to-End Functional Testing: Analyze user stories to design and execute end-to-end test cases across unit, integration, system, regression, and acceptance levels.
● API Testing & Services: Automate and manually validate REST/GraphQL APIs, payloads, HTTP status codes, OAuth/JWT authentication, and schema contracts.
● Test Automation & CI/CD: Build, maintain, and execute scalable web/mobile automation frameworks, integrating test suites into CI/CD pipelines.
● Performance Testing: Conduct load, stress, and endurance tests to identify system bottlenecks, server latency, and query inefficiencies.
● Security Checks: Perform basic vulnerability scanning (OWASP Top 10) including XSS, SQL injection, and authorization/IDOR bypasses.
● Defect Management: Log, prioritize, and track bugs through resolution while collaborating with cross-functional Agile teams.Lead and mentor junior and mid-level QA/SDET team members.
● Lead and mentor junior and mid-level QA/SDET team members.
● Own the QA strategy, testing approach, and quality standards for assigned projects.
● Review test cases, automation scripts, and testing practices to ensure quality and consistency.
● Provide technical guidance on automation, API, performance testing, and debugging.
● Identify testing risks, blockers, and skill gaps, and proactively address them.
● Collaborate closely with developers to identify, troubleshoot, and resolve defects, while providing clear technical feedback to improve overall code and product quality

Key Skillsets
Programming Languages: Python, Java, TypeScript, JavaScript
Test Automation: Playwright, Selenium, Cypress
API Testing: Postman, REST Assured, Playwright API
Performance Testing: JMeter, k6
Security Testing: OWASP ZAP, Burp Suite
CI/CD & DevOps: Jenkins, GitHub Actions, Docker, Git
Databases & Test Management: SQL, Jira, Xray, Zephyr

Business Development Executive

Job Summary
We are seeking a proactive and detail-oriented Sales & Admin Executive to support business development activities while managing administrative operations. The role involves lead generation, client coordination, sales support, and ensuring smooth day-to-day office functioning. Strong communication skills are essential for success in this role.

Key Responsibilities
Sales & Business Development
Generate new leads through calls, emails, LinkedIn, social media, and other channels
Follow up with prospects and convert leads into business opportunities
Support the end-to-end sales process from inquiry to closure
Schedule and attend client meetings/calls along with the sales team
Build and maintain strong relationships with clients
Prepare proposals, quotations, presentations, and agreements
Track sales pipeline, lead status, and conversions
Achieve monthly lead generation and conversion targets
Identify new business opportunities and market trends
Coordinate with internal teams for smooth client onboarding

Sales Coordination
Maintain and update CRM, sales reports, and client databases
Ensure timely follow-ups and proper lead tracking
Assist management with sales reports and performance analysis
Coordinate communication between clients and internal teams

Administrative Responsibilities
Handle daily office administration and documentation
Maintain records such as invoices, agreements, and company files
Coordinate with vendors, clients, and service providers
Support HR/Admin activities (attendance tracking, onboarding coordination)
Organize meetings, appointments, and internal communications
Ensure smooth coordination across departments

Reporting & Process Management
Prepare daily/weekly sales and operational reports
Track pending tasks and ensure timely updates
Support process improvements for better efficiency

Key Requirements
1–3 years of experience in Sales, Administration, or a similar role
Excellent communication skills (mandatory)
Strong organizational and multitasking abilities
Good follow-up and coordination skills
Basic knowledge of CRM tools and MS Office
Ability to work in a fast-paced environment

Preferred Skills
Experience in B2B sales or client coordination
Familiarity with digital marketing or IT services
Understanding of sales pipelines and reporting

Senior Full Stack Developer / Technical Lead

Senior Full Stack Developer / Technical Lead
Experience: 4+ Years
Primary Focus: Backend, Architecture, Technical Leadership & Full Stack Development
About the Role
We are looking for a Senior Full Stack Developer / Technical Lead with 4+ years of hands-on development experience and strong expertise in backend engineering, system architecture, and technical leadership.
The person will be responsible for leading the development team technically, making architecture decisions, reviewing code, guiding developers, and ensuring that features are developed using scalable, secure, and maintainable approaches.
This is a hands-on technical leadership role. The candidate should continue to contribute to development while also taking ownership of the team's technical direction and delivery.
Key Responsibilities
Technical Leadership
Lead and mentor the development team.
Assign and review technical work with the team.
Provide technical guidance to developers when they face complex issues.
Conduct code reviews and ensure development standards are followed.
Identify technical risks and address them proactively.
Help the team make appropriate technical and architectural decisions.
Establish and maintain coding, API, database, and development standards.
Work closely with the Product Manager/Business Analyst to understand requirements and convert them into technical solutions.
Architecture & Backend
Design scalable application and backend architecture.
Design REST APIs and backend services using Node.js.
Design and optimize PostgreSQL databases.
Review existing architecture and recommend improvements.
Handle performance, scalability, security, and reliability considerations.
Troubleshoot complex backend and production issues.
Ensure appropriate authentication, authorization, validation, logging, and error handling.
Full Stack Development
Develop backend services and APIs hands-on.
Develop and maintain React.js applications when required.
Work closely with frontend developers on API contracts and integration.
Take ownership of technically complex features from design through deployment.
Delivery & Team Collaboration
Work with QA, DevOps, UI/UX, and Product teams.
Support sprint planning and technical estimation.
Identify dependencies and blockers early.
Ensure the team follows agreed development and deployment processes.
Support production releases and troubleshooting when required.
Maintain technical documentation for architecture and key modules.

Jr Graphic Designer

We are looking for a creative and detail-oriented Graphic Designer with 1 year of professional experience to join our team. The ideal candidate should have a strong understanding of visual design, branding, social media creatives, and digital marketing requirements. You will work closely with the marketing, content, SEO, and development teams to create engaging visual content for digital platforms.

Key Responsibilities
Create engaging graphics for social media platforms, websites, blogs, advertisements, and digital campaigns.
Design social media posts, banners, promotional creatives, infographics, presentations, and marketing materials.
Understand creative briefs and convert concepts and requirements into visually appealing designs.
Work closely with the content and marketing teams to develop campaign creatives.
Maintain consistency in brand guidelines, typography, colors, and visual identity.
Resize and adapt creatives according to different platforms and requirements.
Support the creation of graphics for Google Ads, Meta Ads, LinkedIn campaigns, and other digital marketing activities.
Edit and enhance images, photographs, and other visual assets when required.
Stay updated with current design trends, social media formats, and digital design practices.
Manage multiple design tasks and deliver creatives within assigned timelines.
Make revisions based on feedback from team leads, clients, or internal stakeholders.

Required Skills
Good knowledge of Adobe Photoshop and Adobe Illustrator.
Experience with Figma, Canva, or other design tools is an added advantage.
Strong understanding of typography, color theory, composition, spacing, and visual hierarchy.
Basic understanding of social media design requirements and digital advertising creatives.
Good image editing and photo-retouching skills.
Ability to create original and creative visual concepts.
Good attention to detail and consistency.
Ability to work independently as well as collaboratively with different teams.
Good communication and time-management skills.

Experience
1 year of professional experience in Graphic Design.
Experience in a digital marketing agency, advertising agency, or similar environment is an advantage.

Qualification
Bachelor's degree/diploma in Graphic Design, Visual Communication, Multimedia, Fine Arts, or a related field is preferred.
Relevant portfolio demonstrating design skills is required.