Job Opportunities

Junior PPC Executive

Job Summary

We are looking for a Junior PPC Executive to assist in planning, executing, and optimizing paid advertising campaigns across digital platforms. The ideal candidate should have a basic understanding of performance marketing and be eager to learn and grow in paid media.

Key Responsibilities
● Assist in setting up and managing PPC campaigns on:
• Google Ads (Search, Display, YouTube, Google Business)
• Meta Ads (Facebook & Instagram)
• LinkedIn and other platforms
● Participate in ROI based monthly campaign strategy planning for each client, including:
• Goal setting
• Budget allocation
• Audience and funnel planning
● Conduct keyword research and audience targeting.
● Create and manage ad copies, extensions, and creatives in coordination with the design/content team.
● Monitor and optimize daily campaign performance (CTR, CPC, conversions, ROAS).
● Support A/B testing of ads, audiences, and landing pages
● Prepare monthly and weekly performance reports with insights and recommendations.
● Assist in setting up and monitoring conversion tracking (GA4, Google Tag Manager, Meta Pixel).
● Ensure campaigns are aligned with client objectives, timelines, and budgets.
● Stay updated with the latest PPC trends, tools, and platform updates

Required Skills & Qualifications
● Strong analytical and problem-solving skills
● Good communication and teamwork skills.

Interested candidates please share the resume to aswathy@orestestech.com
For further contact: 8089671177