SEO Analyst / Digital Marketing Executive
PearlSoft Technologies LLP is looking for an experienced SEO Analyst / Digital Marketing Executive to plan, implement, and manage our digital marketing strategies. The ideal candidate will be responsible for improving online visibility, driving organic traffic, and executing performance-driven marketing campaigns.
Key Responsibilities
Develop and execute effective SEO strategies (On-page, Off-page, and Technical SEO)
Perform keyword research, competitor analysis, and SEO audits
Optimize website content, landing pages, and blogs for search engines
Monitor website performance using tools like Google Analytics, Search Console, and SEO tools
Manage link-building strategies and outreach campaigns
Plan and execute digital marketing campaigns across platforms (Google Ads, social media, email marketing, etc.)
Track, analyze, and report campaign performance and ROI
Stay updated with the latest SEO trends, algorithm updates, and digital marketing best practices
Collaborate with content, design, and development teams
Required Skills & Qualifications
3 years of proven experience as an SEO Analyst or Digital Marketing Executive
Strong knowledge of SEO tools (Ahrefs, SEMrush, Moz, Screaming Frog, etc.)
Hands-on experience with Google Analytics, Google Search Console, and Google Ads
Understanding of HTML, CSS, and website architecture (basic level)
Experience with content marketing and social media marketing
Strong analytical, problem-solving, and communication skills
Develop and execute effective SEO strategies (On-page)
Good to have Off-page, and Technical SEO experience
Please share your resumes to preethi.nair@pearlsofttechnologies.co.in