Digital marketing Manager
Job Description – Digital Marketing Manager
Position:Digital Marketing Manager
Experience: 2+ Years
Location:Vismaya Infopark
Employment Type: Full-Time
Job Summary
We are seeking a highly motivated and results-driven Digital Marketing Manager to lead and execute digital marketing strategies that enhance brand awareness, generate leads, increase website traffic, and drive business growth. The ideal candidate should have hands-on experience in SEO, SEM, Social Media Marketing, Performance Marketing, Content Marketing, Email Marketing, and Marketing Analytics. They will be responsible for managing campaigns, optimizing performance, and leading the digital marketing team.
Key Responsibilities
* Develop and implement comprehensive digital marketing strategies.
* Plan, execute, and optimize SEO, SEM, PPC, and social media campaigns.
* Manage Google Ads, Meta Ads, LinkedIn Ads, and other paid marketing channels.
* Monitor campaign performance and optimize ROI, CPC, CPL, and conversion rates.
* Lead content marketing initiatives including blogs, website content, email campaigns, and social media content.
* Analyze website traffic and user behavior using analytics tools.
* Generate qualified leads and support sales growth through digital channels.
* Conduct competitor analysis and market research to identify opportunities.
* Manage and mentor the digital marketing team.
* Prepare monthly performance reports and present insights to management.
* Stay updated with the latest digital marketing trends, tools, and technologies.
Required Skills
* Strong knowledge of SEO, SEM, Google Ads, and Meta Ads.
* Experience in Performance Marketing and Lead Generation.
* Expertise in Social Media Marketing and Content Strategy.
* Proficiency in Google Analytics, GA4, Google Search Console, and Tag Manager.
* Knowledge of Email Marketing and Marketing Automation tools.
* Strong analytical and data-driven decision-making skills.
* Excellent communication, leadership, and project management abilities.
* Ability to manage multiple campaigns and meet deadlines. ([Salary][2])
Preferred Qualifications
* 2+ years of experience in Digital Marketing.
* Certifications in Google Ads, Google Analytics, Meta Blueprint, or related platforms are an added advantage.
What We Offer
* Competitive salary package.
* Career growth opportunities.
* Dynamic and collaborative work environment.
* Exposure to diverse digital marketing projects and clients.
Apply Now:
Send your resume to hr@inspitetech.com