Content Strategist
Job Title: Content Strategist
Experience: 1–2 years
Employment Type: Full-time
Job Summary
We are seeking a creative and detail-oriented Content Strategist with 1–2 years of experience to develop engaging and performance-driven content across digital platforms. The ideal candidate should have a strong understanding of social media trends, storytelling, and content creation, particularly for Instagram and Meta platforms.
Key Responsibilities
• Write engaging scripts for reels, advertisements, and video content.
• Create impactful ad copies, captions, and hooks that drive engagement and conversions.
• Develop creative reel concepts aligned with current trends and brand goals.
• Plan and execute content strategies for social media campaigns.
• Collaborate with designers, video editors, and the marketing team for content execution.
• Research industry trends, competitors, and viral content formats.
• Craft compelling storytelling formats, hooks, and CTA-driven content.
• Ensure all content aligns with the brand’s voice and objectives.
Requirements
• 1–2 years of experience in content writing, scriptwriting, or creative strategy.
• Strong understanding of Instagram Reels, short-form video content, and trending formats.
• Ability to write engaging, creative, and conversion-focused content.
• Experience in ad copywriting and performance-driven content.
• Strong ideation skills with the ability to generate fresh content ideas consistently.
Preferred Skills
• Experience working with digital marketing agencies or brand teams.
• Basic knowledge of performance marketing and audience targeting.
• Familiarity with content formats such as reels, UGC, ads, and storytelling videos.
• Ability to adapt tone based on brand requirements (premium, emotional, viral, or sales-driven).
Interested candidates please share the resume to aswathy@orestestech.com
For further contact: 8089671177