Job Opportunities

Digital marketing executive (Minimum 4 Years experience)

Job Summary:

We are seeking an experienced and results-driven Digital Marketing Executive with at least 4 years of hands-on experience in planning and executing digital marketing strategies. The ideal candidate should be proficient in performance marketing, lead generation, and brand building across multiple digital channels.

Key Responsibilities:

Plan, execute, and optimize digital marketing campaigns across Google Ads, Meta Ads, and other platforms

Manage SEO/SEM activities to improve website visibility and rankings

Generate quality leads through paid and organic channels

Monitor campaign performance and provide actionable insights

Manage social media platforms and create engaging content strategies

Coordinate with design and content teams for campaign creatives

Handle email marketing and marketing automation campaigns

Track and report ROI using tools like Google Analytics and other dashboards

Stay updated with the latest digital marketing trends and tools

Required Skills:

Strong experience in Google Ads, Facebook/Instagram Ads, and PPC campaigns

Solid understanding of SEO, keyword research, and on-page/off-page optimization

Experience with Google Analytics, Google Tag Manager

Knowledge of lead generation and conversion optimization strategies

Familiarity with marketing tools (SEMrush, Ahrefs, HubSpot, Mailchimp, etc.)

Good understanding of content marketing and social media strategies

Basic knowledge of HTML/CSS is a plus

Preferred Qualifications:

Experience in handling budget planning and campaign scaling

Exposure to B2B marketing or IT/training industry (preferred)

Certification in Google Ads or Digital Marketing is an added advantage

Soft Skills:

Strong analytical and problem-solving skills

Excellent communication and presentation skills

Ability to manage multiple campaigns and meet deadlines

Creative thinking with attention to detail