INFOPARK

Digital Marketing Executive

Job Title: Digital Marketing Executive
Company: MarketBytes WebWorks Pvt Ltd
Location: Cherthala InfoPark, Kerala
Experience: 1 – 2 Years
Employment Type: Full-Time

1) About the Company
MarketBytes WebWorks Pvt Ltd is a branding, visibility, and performance marketing company delivering end-to-end digital solutions. We help businesses scale through strategic marketing, data-driven campaigns, and high-conversion digital experiences.

2) Job Description
We are looking for a proactive and performance-driven Digital Marketing Executive who can contribute to campaign execution, brand growth, and measurable results. The ideal candidate should have strong communication skills along with the ability to create compelling content that drives engagement and conversions.

3) Key Responsibilities
- Plan and execute campaigns focused on branding, reach, and performance marketing
- Manage and optimize Meta Ads and Google Ads campaigns
- Perform SEO activities (on-page, off-page, and basic technical SEO)
- Handle social media platforms with a focus on engagement, visibility, and growth
- Create high-quality content for social media, ads, blogs, and campaigns
- Write engaging and conversion-focused content aligned with brand tone
- Monitor campaign performance (CTR, CPC, conversions, ROI) and optimize accordingly
- Coordinate with design and creative teams for campaign execution

4) Required Skills
- Strong understanding of digital marketing fundamentals (SEO, Paid Ads, Social Media)
- Fluent English communication skills (written and verbal) – mandatory
- Strong content writing and content creation skills – mandatory
- Ability to create engaging, creative, and conversion-driven content
- Familiarity with tools like Google Analytics, Search Console, Meta Ads Manager
- Analytical mindset with a focus on performance

5) Preferred Qualifications
- Certifications in Google Ads / Meta Ads / Digital Marketing
- Basic understanding of conversion optimization (CRO) and content strategy

6) What We Offer
- Exposure to branding + performance marketing projects
- Hands-on experience with real-time campaigns
- Opportunity to grow into a content strategist / performance marketer
- Collaborative and growth-focused work environment

How to Apply
Email your resume to: hr@marketbytes.net
Contact: 8891827272