INFOPARK

The one Smart Address for IT in Kerala

Career Opportunities

Webandcrafts

+91 480 2733999
info@webandcrafts.com

Business Analyst (Exp: 5+years)

Key Responsibilities

1. Ensuring the smooth flow of the project, maintaining documents and dealing with issues relating to projects undertaken
2. Generate, update and improve project strategies and methodologies
3. Managing resource forecast or creating a resource capacity plan
4. Handles tasks like reviewing, maintaining and highlighting the changes in the project plan
5. Prepares and maintains weekly and monthly project status reports
6. Responsible for recording, forecasting, monitoring, and budgeting project expenditure.
7. Prepares status reports and updates the same to the Management team
8. Assist Project Managers in handling daily activities
9. Expertise in the most current technologies and trends in the industry
10. Assess current processes, identify areas for improvement, and suggest technology solutions
11. Highly organized and capable of handling multiple deadline-driven projects and workflows
12.The ability to plan and execute innovative strategies in brand communication requires creativity and out-of-the-box thinking
13. Develop solutions for the business as a whole and, as such, communicate effectively and efficiently across a variety of departments

Qualification / Requirement

1. Desired Candidate Profile: B.Tech / B.E. / BCA / BBA / MBA
2. Significant experience in software projects.
3. Experience in client interactions.
4. Good communication and interpersonal skills.
5. Good analytical and presentation skills.

If this opportunity aligns with your career goals, kindly share your updated resume with us at jobs@webandcrafts.com

UI/UX Designer (Exp: 2+Years)

Key Responsibilities

1. Approach highly detailed and professional designs
2. Identify and troubleshoot UX problems
3.Craft relevant and engaging designs on a multitude of projects for multiple platforms (website, mobile apps, e-commerce, social updates, case studies, etc.)
4. Work closely with developers, stakeholders and project team members.
5. Communicate design intent through wireframes, site maps, and user flows
6. Good grasp of picking suitable colours with an eye for detail
7. Self-learner, ability to learn new tools quickly and work in a fast-evolving environment.
8. Attention to detail and an open mind to feedback
9. Excellent Problem-solving skills

Qualification / Requirement

1. 2 + years of experience
2. Proficiency in a variety of design tools such as Adobe XD, Photoshop, Illustrator and Figma
3. Familiar with using responsive web designs to create applications that automatically conform to multiple screen sizes/devices
4. Ability to understand user requirements and subsequently convert them into intuitive design approaches
5. Ability to stay in the loop and on top of the latest standards, changes, trends in the visual design field and UI/UX design knowledge
6. Expert knowledge in the graphics production process
7. Excellent time management and organizational skills
8. Ability to take projects from start to finish with minimal supervision

If this opportunity aligns with your career goals, kindly share your updated resume with us at jobs@webandcrafts.com

Brand Designer(Exp:5+ years)

Responsibilities
*Develop and maintain brand identity guidelines to ensure consistency across all channels.
*Create visually appealing designs for digital and print materials, including but not limited to logos, marketing collateral, advertisements, social media graphics, and website assets.
*Collaborate with the marketing team to conceptualise and execute creative campaigns that effectively communicate brand messages.
*Stay updated on industry trends and best practices in design, branding, and marketing.
*Provide design support for various departments as needed, including presentations, event materials, and internal communications.

Requirements

*Proven experience as a Brand Designer or similar role, with a strong portfolio showcasing your design skills and creative vision.
*Proficiency in graphic design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign).
*Solid understanding of branding principles, typography, color theory, and layout design.
*Excellent communication and collaboration skills, with the ability to effectively articulate and present design concepts.
*Ability to work efficiently in a fast-paced environment and manage multiple projects simultaneously.
*Bachelor's degree in Graphic Design, Visual Communication, or a related field is preferred.

If this opportunity aligns with your career goals, kindly share your updated resume with us at jobs@webandcrafts.com

AI Expert

Key Responsibilities

*Campaign Concept & Strategy
*Independently conceptualize and develop creative campaigns from brief to execution
*Translate business objectives and marketing goals into compelling visual narratives
*Develop creative strategies that resonate with target audiences and align with brand positioning
*Create campaign concepts that work across multiple channels and touchpoints


AI-Powered Design Execution

*Campaign Concept & Strategy
*Independently conceptualize and develop creative campaigns from brief to execution
*Translate business objectives and marketing goals into compelling visual narratives
*Develop creative strategies that resonate with target audiences and align with brand positioning
*Create campaign concepts that work across multiple channels and touchpoints

Creative Leadership

*Own the creative vision for projects from ideation through final delivery
*Present and defend creative concepts to stakeholders with clear strategic rationale
*Make informed creative decisions independently while staying aligned with business goals
*Manage multiple campaigns simultaneously with minimal supervision

Innovation & Trend Application

*Stay ahead of design trends, cultural movements, and emerging visual styles
*Experiment with cutting edge
*AI tools and techniques to push creative boundaries
*Identify opportunities to elevate brand presence through innovative visual approaches
*Apply insights from performance data to refine and optimize future campaigns

Traditional Design

*Tools Adobe Photoshop,illustrator, After Effects, Premiere Pro, Milanote (StoryBoard), Figma

Core Prompting Fundamentals

*Understand what each tool does best.
*Know the specific commands and features of each tool
*Analyze results and know how to improve your prompts
*Troubleshoot common issues (weird artifacts, wrong colors, composition problems)
*Know when to regenerate vs. when to edit manually
*Use negative prompts to remove unwanted elements
*Adjust prompt weights to emphasize important parts


Requirements

*Proficient in crafting detailed prompts to create high-quality visuals and videos, maintaining brand consistency, and producing smooth, realistic AI-generated content in softwares like Higgsfield, Midjourney, Runway, Nano Banana, Seedream..Etc.
*Skilled in using structured prompting methods and familiar with creative animation and storytelling workflows.
*Bachelor's degree in Visual Communication, or a related field is preferred.

If this opportunity aligns with your career goals, kindly share your updated resume with us at jobs@webandcrafts.com

Project Coordinator (0 - 4 Year)

Key Responsibilities

1. Desired Candidate Profile: B.Tech / B.E. in Computer Science
2. Great educational background, preferably in the fields of computer science or engineering for technical project
managers
3. Proven working experience as a project administrator in the information technology sector
4. Solid technical background, with understanding or hands-on experience in software development and web
technologies
5. Excellent client-facing and internal communication skills

If this opportunity aligns with your career goals, kindly share your updated resume with us at jobs@webandcrafts.com

Marketing Manager(Exp:5+years)

Responsibilities

1. Marketing Strategy & Planning:
*Define and execute the marketing roadmap aligned with organizational goals and sales targets.
*Position the company effectively in domestic and international markets.
*Identify new market opportunities, competitor movements, and emerging tech trends.
2. Sales Enablement & Collaboration:
*Partner with the sales team to align on GTM (Go-To-Market) strategies, ICP (Ideal Customer Profile), and messaging.
*Develop high-converting sales collateral, pitch decks, case studies, and client communications.
*Support account-based marketing (ABM) initiatives to nurture enterprise leads.
3. Demand Generation & Lead Nurturing:
*Lead integrated campaigns across digital, email, events, and performance marketing to generate qualified leads.
*Own and optimize the marketing funnel — from awareness to conversion.
*Leverage automation tools to manage and track campaign performance and lead nurturing.
4. Branding & Content Leadership:
*Build a consistent brand identity across all platforms and touchpoints.
*Oversee creation of engaging content — blogs, videos, whitepapers, and social media.
*Champion storytelling that connects emotionally with target audiences and differentiates the brand.
5. Digital Marketing & Analytics
*Oversee SEO/SEM, website performance, social media, and paid campaigns.
*Use analytics to track KPIs such as CAC, MQLs, conversion rates, and campaign ROI.
*Continuously improve campaign performance using insights and A/B testing.
6. Team & Budget Management:
*Build and lead a high-performing marketing team.
*Manage marketing budgets with a strong focus on cost-efficiency and measurable impact.
*Drive internal marketing to build a strong employer brand in alignment with HR.

Requirements

*6+ years of progressive experience in marketing within IT services or SaaS.
*Proven success in lead generation, sales alignment, and digital marketing.
*Strong experience with CRM and marketing automation tools (e.g., HubSpot, Salesforce, Zoho).
*Exceptional communication and stakeholder management skills.
*Creative mindset with data-driven decision-making ability.
*Understanding of agile marketing and modern tech stacks is a plus.
*A strategic brain with an execution mindset.
*The ability to connect cross-functional dots — sales, marketing, delivery.
*Passion for technology and innovation.
*Leadership presence and entrepreneurial thinking.

If this opportunity aligns with your career goals, kindly share your updated resume with us at jobs@webandcrafts.com

Sr. SEO Specialist(Exp:4+years)

Responsibilities

*Construct, deploy, and manage advanced SEO strategies with a specialized focus on the unique challenges and opportunities within
the e-commerce and SaaS sectors.
*Perform sophisticated keyword research, competitive analysis, and market trends monitoring that directly inform content strategies
and technical SEO undertakings.
*Forge strong partnerships with key departmental leaders including marketing, sales, product development, and technical teams to
ensure integrated and cohesive SEO initiatives.
*Lead the oversight of site audits, content optimization, backlink analysis, and implementation of complex technical SEO elements
tailored to both e-commerce and SaaS platforms.
*Provide visionary leadership and direction to the SEO team, fostering a culture of excellence, accountability, and continuous
improvement to meet and surpass SEO performance targets.
*Synthesize SEO data and insights into compelling narratives for executive reporting, articulating the strategic impact and ROI of SEO
investments to senior stakeholders.
*Actively monitor algorithmic changes and advancements in SEO tools and methodologies, translating these into actionable strategies
to secure a competitive advantage.
*Champion the ongoing education of the SEO team, ensuring mastery of the latest SEO techniques, especially those pertinent to
e-commerce and SaaS.

Requirements

*4-6 years of professional experience in SEO strategy and execution, with demonstrable success in the e-commerce and SaaS sectors.
Mastery of SEO best practices and a proven track record of driving growth in SERP rankings, traffic, and conversions, especially for
high-competition keywords.
*Deep working knowledge of industry-leading SEO and analytics tools (e.g., Google Analytics, SEMrush, MOZ, Ahrefs, and Google
Search Console).
*Exceptional analytical skills with the ability to harness metrics and insights for strategic decision-making and performance
optimization.
*Inspirational leadership and mentorship abilities, with a history of scaling SEO teams and empowering professionals to achieve their full
potential.
*Outstanding communication skills, with the prowess to engage and influence at the executive level as well as across all functional areas
of the organization.
*A bachelor's or master’s degree in Marketing, Business, Information Technology, or a related field, with preference given to candidates
holding additional certifications in SEO, digital marketing, or e-commerce.
*A rich portfolio of successful SEO campaigns within the e-commerce and SaaS industries, specifically showcasing achievements in
competitive markets.
*Expert understanding of conversion rate optimization (CRO) techniques and the ability to integrate CRO seamlessly with SEO
strategies for e-commerce and SaaS businesses.
*Distinguished thought leadership in the SEO community, potentially including published articles, speaking engagements, or active
participation in industry forums and events.

If this opportunity aligns with your career goals, kindly share your updated resume with us at jobs@webandcrafts.com

© Copyright 2026 Infopark Kochi. All rights reserved. Website design powered by