Aabasoft Technologies India Private Limited
Kerala - India
LEAD- DIGITAL MARKETING
Roles and Responsibilities:
• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and
display advertising campaigns.
• Prepare weekly and monthly reports of marketing performances related to client projects with insights
and the next action steps.
• Brainstorm new and creative growth strategies.
• Identify trends and insights, and optimize spend and performance based on the insights.
• Responsible for business development, client meeting and handling under digital marketing.
• Collaborate with other team members to help them with their marketing strategies and change
processes as needed.
• Collaborate with agencies and other vendor partners.
• Evaluate emerging technologies.
• Ensure projects run smoothly, campaigns remain on track and project goals are met.
• Create opportunities online that accelerate growth.
• CRM management through web chat bots and email marketing.
• Work with the product team to create high conversion funnels for our audiences on web + app.
• 3+ Years experience in Digital media strategy, planning, online sales, strategic alliances & Social Media
• Well versed with Google Analytics, Adwords, ppc and all digital marketing activities.
• Ability to work with technical team and drive the business through marketing initiatives.
• Must be well versed in CRM, analytics and scheduling tools.
• Good team building and management skills.
• Solid experience in handling the entire gamut of Digital Marketing such as SEO, SMM, PPC, Content
• A good command over English language.
Forward your updated resume by mention " Lead- Digital Marketing" in the subject line.
Click here to Apply